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Your content is losing to AI search. I fix that.

I'm Sofia Isabel Martillano, an SEO, GEO & AEO Content Strategist

I've spent 5 years figuring out exactly why some content ranks and some content just... sits there. Turns out, most brands are still optimizing for 2019 Google while ChatGPT, Perplexity, and AI Overviews are quietly eating their traffic.

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I help you show up everywhere search is happening. Not just Google.

I failed every math class. Turns out, that was the plan.

Writing was never a choice for me. It was just the thing that made sense. Math had this brutal rule: one wrong letter in the formula and the whole thing collapses. Writing isn't like that. You can be messy, change your mind, edit it later. That freedom is what got me hooked and I never really looked back.

What I didn't expect was falling in love with the strategy side of it. Now the part that excites me most isn't just the writing itself. It's opening up a website I've never seen before, figuring out what content actually gets its users to stay, and building a strategy around that.

Five years in, I've grown organic traffic, ranked content across industries, and published over a thousand pieces that are still pulling traffic right now. I specialize in SEO, GEO, and AEO because I think about where search is going, not just where it is today.

I work from home, independently, and without the need for a meeting about the meeting. If you need someone who picks up the phone, hits deadlines without being chased, and actually cares whether the work performs, that's me.

Outside of work I'm on my Kindle, or being supervised by Pork and Chop (my two Labradors) and Panget, a 7-year-old cat who has been judging my work since 2018.

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Real numbers. Real clients. Real dashboards.

Nothing projected. Nothing padded. These came from Google Analytics, Google Search Console, Ahrefs, and Google SERPs. Scroll through the screenshots to see exactly what happened.

370,000 clicks in 12 months

Venuerific's Google Search Console, 12-month view. 20.9 million impressions. That's a content plan that actually worked.

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11,401 keywords.
One website.

Venuerific's Ahrefs dashboard. Tracked, optimized, and ranked across Singapore, Malaysia, Hong Kong and the Philippines.

Competitive niche. Real search result.

Go ahead, Google "event space malaysia." That's Venuerific at position 1. That page is mine.

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Venuerific Blog: 9,500 active users.

Google Analytics, Jan to Mar 2026.

9,100 of those came from organic search alone. The content is still working.

 

19.1% more users than last year.

Active users up. New users up. Engagement time up. Every metric trending the same direction.

 

Singapore. Malaysia. US. Indonesia. Hong Kong. Philippines. One blog ranking across six countries without a single paid social post driving it.

4.62M impressions in 3 months

Venuerific's Google Search Console, last 3 months vs the 3 months before. Impressions up 9% (4.25M to 4.62M) and clicks up 3.5% to 71.5K.

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Business Profile views up 86%

Venuerific's Singapore Google Business Profile, Sep 2026 vs Sep 2025. 4,890 profile views (up 86.1%) and searches showing the profile up 50.4%. I post on it three times a week.

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Business Profile views up 86%

Venuerific's Singapore Google Business Profile, Sep 2026 vs Sep 2025. 4,890 profile views (up 86.1%) and searches showing the profile up 50.4%. I post on it three times a week.

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Skills & Expertise

On-Page SEO

Generative Engine Optimization (GEO)

The foundation everything else is built on. I optimize for humans first, algorithms second. When those two goals align, you rank and stay ranked.

​This is how your brand gets cited inside ChatGPT, Gemini, and Perplexity answers. Most brands haven't started here yet. That's your window.

Answer Engine Optimization (AEO)

Content structured to win featured snippets and show up in voice search. Position zero is still the best position on the page.

Content Strategy & Planning

Keyword research, content gap analysis, editorial calendars, topical authority mapping. Everything that means nothing you publish is a guess.

Website Auditing

Performance Tracking & Reporting

Give me your site and I'll tell you where users drop off, what content is bleeding traffic, and exactly what to fix first.

Ahrefs, Google Search Console, Google Analytics, SurferSEO. I track what works, cut what doesn't, and adjust fast.

Ahrefs · SurferSEO · Google Search Console · Google Analytics · Google Ads · WordPress · Canva · Google Business Profile · ChatGPT · Perplexity · Gemini · Claude

Business Profile views up 86%

Venuerific's Singapore Google Business Profile, Sep 2026 vs Sep 2025. 4,890 profile views (up 86.1%) and searches showing the profile up 50.4%. I post on it three times a week.

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SELECTED EDITORIALS

Real bylines. Live pages. Still ranking.

I write for brands where content has to perform. These aren't writing samples sitting in a Google Doc. They're live, indexed, and pulling traffic right now. Go read them.

Work Experience

SEP 2024 - PRESENT

Senior Digital Marketing Executive at Venuerific

I run SEO for a venue booking platform across six Asian markets. From May to Sep 2026, 281 pages reached Google page 1 after I refreshed 140 landing pages and 61 blogs. I built 749 hyperlocal landing pages for Singapore and Malaysia neighborhoods with a Claude AI workflow I set up myself. Google search impressions reached 4.62M in the last 3 months, up 9%, and Singapore Google Business Profile views rose 86%. I report weekly and monthly to leadership on GSC, GA4, Ahrefs and Core Web Vitals.

MAR 2022 - PRESENT

Senior SEO Content Writer at Latched Agency

Senior SEO Content Writer since Mar 2024, after two years as SEO Content Writer. I write 30+ long-form SEO articles a month for hemp, wellness and peptide brands, ghostwritten for the agency's clients, with SurferSEO scores of 80+. I've contributed to 1,000+ product reviews and educational blog posts, and I write title tags and meta descriptions built to earn clicks from search results.

MAY 2021 - MAR 2022

SEO Content Writer at Qwerty Labs

Hand-wrote 17,500+ words a week on crypto and casino topics, no AI tools, without missing a deadline and with revision rates under 5%. Published 80+ ghost-written articles that ranked for niche gambling keywords, and updated outdated content with the SEO team to lift client site traffic by 20%. This is where the work ethic got built.

FREELANCE - ONGOING

Content Marketer at RxWellness Spine & Health

Freelance content marketing for a multidisciplinary chiropractic practice in the Washington, DC area. I write The Prescription to Wellness, the practice's LinkedIn newsletter, plus website copy, and I run a Reddit strategy designed to get the brand cited in AI answers from ChatGPT, Perplexity and Google AI Overviews (GEO and AEO).

SEO · GEO · AEO · 281 PAGES NEWLY ON PAGE 1 · 749 LANDING PAGES · 4.62M IMPRESSIONS IN 3 MONTHS · 1,000+ PUBLISHED PIECES · 5+ YEARS · UNDER 5% REVISION RATE · CONTENT THAT CONVERTS ·

WHY HIRE ME

You could hire someone who knows SEO. Or you could hire someone who knows what comes after it.

Most content strategies right now are built for a version of Google that's already changing. Keywords, articles, rankings. It works, kind of. But AI Overviews are cutting into organic clicks. ChatGPT is answering questions your content used to answer. Perplexity is citing sources and yours might not be one of them.

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GEO and AEO aren't things I learned last month to add to my LinkedIn. They're a real part of how I plan and structure content now because the brands pulling ahead are the ones showing up inside AI answers, not just below them.

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I also just genuinely produce. 749 landing pages in four months, up to 98 a week, proves how fast I move without cutting corners. Under 5% revision rate across thousands of published pieces means less time managing me and more time watching the numbers go up.

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I don't need meetings to stay aligned. I don't need micromanaging to stay on deadline. I need a clear brief, a goal, and access to the data. Everything else I'll figure out.

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If you're looking for someone dependable enough to call at short notice, present enough to actually know your brand, and sharp enough to already be thinking about where search is heading, that's what I'm here for.

Available for freelance projects, full-time remote roles, and long-term contracts. Based in Cavite, Philippines. Working with clients across Singapore, Canada, the US, and beyond.

Email

sofiaisabelmartillano@gmail.com

Social

Location

Cavite, Philippines · Available Worldwide

Let's make your content impossible to ignore.

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